Sterling Holiday Resorts (India) Limited [STERLINH] is a pioneer in Vacation Ownership and a leading Leisure Hospitality company in India. Sterling Holidays was incorporated in 1986 with the vision of delivering Great Holiday experiences to Indian Families. To achieve this vision, the company pioneered Vacation Ownership in India and set about building a network of leisure resorts at some of the best holiday destinations in India. Currently, Sterling Holidays has a total inventory of 1634 rooms spread across a network of 24 resorts in 21 scenic holiday destinations in India. The company also has 15 additional sites where it plans to add new resorts in the coming years.
All resorts in the Sterling Holidays network also have specially designed hotel blocks for the comfort and convenience of guests who prefer to vacation as a one-time hotel guest.
With experience spanning over 25 years and expertise that successfully manages 24 resorts across India, Sterling Holidays now plans to expand the Leisure Hospitality industry in India and to set new benchmarks in the Vacation Ownership and Leisure Hospitality space.
Our strategic goals are:
- Expand destination footprint and increase inventory
- Create innovative products and distribution channels - Promote the resorts as destinations for MICE, Weddings and other celebrations
- Offer diverse leisure vacation options
- Deliver a superior and memorable Holiday Experience in aesthetically designed, full-service resorts located in scenic leisure destinations in India and around the globe
It's a wonderful world out there, and we look forward to creating exciting vacation experiences for you!
About the proposed merger with Thomas Cook (India) Limited
Recently, the Board of Sterling Holiday Resorts (India) Limited has approved the merger of Sterling Holiday Resorts (India) Limited (Sterling) in a part equity, part merger deal with Thomas Cook (India) Limited. The transaction remains subject to customary closing conditions and regulatory approvals, as required.
For more details on the transaction click here
About Thomas Cook (India) Limited
Thomas Cook (India) Ltd is the leading integrated travel and travel related financial services company in the country offering a broad spectrum of services that include Foreign Exchange, Corporate Travel, MICE, Leisure Travel, Insurance, Visa & Passport services and E-Business. The company set up its first office in India in 1881.
Thomas Cook (India) Ltd.’s footprint currently extends to over 242 locations (including 23 airport counters) in 99 cities across India, Mauritius & Sri Lanka and is supported by a strong partner network of 134 Gold Circle Partners and 165 Preferred Sales Agents in over 150 cities across India.
Thomas Cook (India) Ltd has been voted Best Tour Operator at the Lonely Planet Travel Awards 2013, Favourite Specialist Tour Operator at the Condé Nast Traveller Readers' Travel Awards 2013 & 2012 and Best Tour Operator - Outbound at the CNBC AWAAZ Travel Awards 2013. In addition, TCIL has been chosen as the Best Corporate Travel Management Company by World Travel Brands 2012, and recognized as a "Consumer Superbrand" 2012-2013. At the National Tourism Awards 2012-2013, TCIL was the recipient of 3 prestigious awards. Thomas Cook India's Centre of Learning has received IATA accreditation as "Top 10 South Asia IATA Authorized Training Centres", 2013 & 2012.
ICRA has assigned a long term rating of ‘ICRA AA-/ Stable’ and CRISIL has assigned a long term rating of CRISIL AA-/ stable outlook, to the non-convertible debenture program.
For more information, please visit www.thomascook.in