Sterling Holiday Resorts Limited was founded with a dream of making holidays an active part of the Indian consumer’s lifestyle. Our guests have enjoyed priceless holidays at exceptional destinations across the country for over 30 years. With almost all our resorts rated above 4 on 5 on TripAdvisor, and several rated 4.5 and above, Sterling has set a new standard in the hospitality space and redefined how people are holidaying today.
Today, holidays are much more than accommodation and food. The new age traveller seeks immersive experiential holidays that are more than just the ordinary. Catering to this, our renewed brand promise - ‘Holiday Differently’, presents you with the chance to explore diverse destinations and discover exciting experiences for an unforgettable holiday. Sterling is the country’s leading experiential leisure hospitality company with over 2,500 rooms spanning across 43 resorts located in diverse destinations pan-India. It offers an array of uniquely crafted discoveries and experiences to its guests at each of its 141 outlets encompassing resorts, restaurants, bars, and spas.
Since 2014, Sterling is a 100% independently managed subsidiary of Thomas Cook (India) Limited (TCIL) and is a part of the global conglomerate, Fairfax Financial Holdings Limited (Toronto). Pursuant to our vision of providing varied holiday themes, in 2016, Sterling Holiday Resorts Limited acquired Nature Trails Resorts Private Limited, a nature and adventure holiday company.
We at Sterling, bring together a fusion of warm Indian hospitality and the highest standards of service. Our Service philosophy stands on three key pillars: our People, with passionate and outstanding service, Experiences, that are unique and enriching, and lastly, our Destinations, rich and diverse, each with so much to offer. These are tied into our service philosophy of PEPS (People, Experiences, Places- Spark Joy) and this is exactly what we endeavour to do, spark joy at every interaction, with every action.
Launched in 1989, Nature Trails identifies and develops unique, unexplored locations with nature and adventure tourism potential. Nature Trails currently offers getaways at Durshet, Sajan, Kundalika and Dabhosa - all at drivable distances from Mumbai, Pune and Southern Gujarat. Popular experiences like kayaking, mountain and waterfall rappelling, river rafting, Tarzan swing and zip-lining attract adventure lovers, nature enthusiasts, campers and students amongst others. Since 2016, Nature Trails Resorts Private Limited is a 100% subsidiary of Sterling Holiday Resorts Limited.
Thomas Cook (India) Ltd is the leading integrated travel and travel related financial services company in the country offering a broad spectrum of services that include Foreign Exchange, Corporate Travel, MICE, Leisure Travel, Insurance, Visa & Passport services and E-Business. The company set up its first office in India in 1881. The Thomas Cook India Group spanning 24 countries across 4 continents, a team of over 7590 and a combined revenue in excess of Rs. 11,411.6 Cr. (over $ 1.75 Bn), operates leading B2C and B2B brands including, Thomas Cook, SOTC, TCI, SITA, Asian Trails, Allied T Pro, Australian Tours Management, Desert Adventures, Travel Circle International Limited, Private Safaris East & South Africa. The Group is today one of the largest travel service provider networks headquartered in the Asia-Pacific region.
Fairfax Financial Holdings Limited is a holding company headquartered in Toronto, Canada which, through its subsidiaries, is engaged in property and casualty insurance and reinsurance and investment management. Sterling Holidays Resorts Limited became a part of the Fairfax Group in 2014.